1
What it creates
UTM parameters label campaign links so analytics can identify the traffic source, channel, campaign, keyword, and creative variation.
Builder
UTM Campaign URL Builder
Clean, encoded, lowercase-by-default URLs your analytics will actually thank you for.
Generated URL
Fill in the required fields…
- • Add a destination URL.
- • utm_source is required.
- • utm_medium is required.
- • utm_campaign is required.
Quick guide
Understand your result
2
Read the result
The destination stays the same while the added parameters supply tracking labels. Consistent spelling and capitalization prevent split reports.
3
What to do next
Copy the URL into the matching campaign, test that it opens correctly, and keep a shared naming convention for future links.
Save your report
Download a full SEO audit for your page
Enter a page URL and save every recommendation — including the UTM Builder checks — as a file you can keep or share.